B2B Marketing Ideas: Repeat Sales
The traditional sales funnel ends with the sale. However, to get the most out of the sales funnel, it needs to include encouraging repeat sales. When you have satisfied customers, they are more likely to purchase from you again. Develop a program that keeps in regular contact with customers, especially reaching out to them personally when your product is coming to the end of its life cycle, or your service is scheduled to be performed again. The B2B marketing idea is to expand your sales funnel to:
- Build Awareness
- Encourage Engagement
- Generate the Opportunity
- Present the Solution
- Make the Sale
- Get more repeat sales
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